Bell Biv DeVoe, also known as BBD, is an American music group that branched off from New Edition. It consists of three members of New Edition, Ricky Bell, Michael Bivins, and Ronnie DeVoe.
Bell, Bivins, and DeVoe formed the group at the suggestion of producers Jimmy Jam & Terry Lewis. Upon accepting the idea, MCA records wrote down the name Bell Bivins DeVoe, but Bivins suggested they remove the ins from his name and just call the group Bell Biv DeVoe. With help from Public Enemy producers Eric Sadler, Hank and Keith Shocklee, and several others, Bell Biv Devoe released its debut album Poison in 1990, on MCA Records. The album was credited as pioneering the “new jack swing” sound of the early 1990s, combining hip-hop, funk, soul, and pop music.
This fusion of styles helped to expose them to a fan base who prefer a harder edge sound. Poison reached number 1 on Billboard’s R&B/Hip-Hop chart, and its title track, along with its second single, “Do Me!”, both reached number 3 on Billboard’s Hot 100 chart. Shortly thereafter, Richard Wolf and Epic Mazur were responsible for the remix of “Do Me!” (which hit Number One on the dance charts).